A good design may not save the world, but it unquestionably saves your business.
After all, all you need is the wrong font choice to make a romantic message look like a murder threat.
Over the years, we have realized some great designs that make up for an excellent interface and user experience.
We have seen Apple’s 3D 360 degrees product descriptions.
We have seen Samsung AR offering a bunch of cool over-face emojis & reaction gifs.
We have also witnessed simple and sorted typography making its mark with websites like SiteInspire and Dribbble.
All in all, we have seen how the magic of UI & UX Trends and the most straightforward designing particulars can make a massive difference in the ROI of a business.
So, here we are with some of the coolest trends that can ramp up any website or app in 2020.
Latest Trends in UI Design
We are no robots to remember every single password, are we?
Passwordless logins have become the new norm of the tech world.
We see many apps every day, giving in to this trend and making the user’s life easier.
Be it through fingerprint recognition, face recognition, OTP’s, or recognized device one-tap logins. Each of them has playfully accepted and more demanded by customers of all kinds. been
The measure of user’s happiness with this latest UI & UX Trends can see with an average of 32% more frequent logins.
Advanced Illustrations & Animations
Illustrations and animations work as a ‘masala’ to your business website these days.
They deliver much data at once by also explaining the different stages of the process and add a rhythm to the interactions.
You can use animated illustrations to spice up your product/delivery instructions.
You can use it for a complete step-by-step product description.
Hell, you can even use it to tell your brand story!
The eye-ball grabbing feature is so impressive that most of the time, people tend to buy things they don’t even need!
Have you opened Swiggy’s App lately? You’ll notice.
The dark mode has taken over this bright world with a bang.
For the first time it was Introduced in 2019, the trend is still ongoing firmly and with more and more demands to date.
What dark mode does is, it lessens the strain on the eye of the user (especially for late-night surfing, reading)
Not only that, but it also saves battery power by modifying the screen’s brightness and reducing the usage of light pixels.
A bright eye and a good battery backup? It sounds like a teenage dream, doesn’t it?
Microinteractions for Macro-Satisfaction
Good things come in small packages.
Microinteractions, as the name suggests, are those tiny bits of design ease and interface clarity that the best UI/UX company throws here and there.
For example, something as tiny as a clear and significant menu button can be a part of micro-interactions.
And although they ignored most of the time because they are so blended in the overall layout, you surely notice them gone when they are not there.
It’s like the little things in life that we forget to pay our gratitude.
And the best part about this trend is that it never goes out of fashion.
You always see new devices or models upgrading their interface with modified micro-interactions for user’s ease.
The ‘options’ bar is at the bottom of your screen. Or the little dot that tells you which menu tab you are using is some of its best examples.
AR/VR – The Game Changers
Augmented reality and virtual reality are well-known concepts these days, especially if you have a ‘gamer buddy’ at home.
With a bunch of devices like Microsoft HoloLens, Samsung Gear VR, and Google Glass already making the world go awe, more and more companies are about to adapt to this technology and launch their products by mid-2020.
What made them so famous is their ability to integrate fictional digital components into the real-world, providing a fresher and more-real experience to the people.
Many websites like Lenskart are already making use of it to help people choose the perfect frame according to their face shape right at home with the virtual ‘try on’ feature.
It can well apply to various other niches like that of real estate, media, travel, and entertainment sectors to lure more and more customers.
It’s like a moth for the flame.
A Full-Screen Experience
With the adaptation of the latest button-less mobile screens by almost every brand, the full-screen experience is much in demand.
Designers have to focus more on this current UI & UX Trends in 2020 to provide an enriching feel to the core audience.
This type of design not only helps to provide a more luxurious look but also helps clear up more space that can fill with informational data, larger-sized images.
Less is More with Gradient 2.0
A sound and vibrant palette not only brings life to the design but also brings depth and dimension to it.
Instead of high contrasts, the new trend is all about subtle yet striking color gradients that speak on their own.
The simpler the design would be, the more eye-catchy.
You never see too much color on Apple’s website, do you?
Well, less is more the new mantra.
Voice Interaction – Can You Hear It, Siri?
With more and more personal assistants on the run, voice interaction has become a staple in our lives these days.
Since they are faster, more comfortable, and give out precise results, the addiction seems more than justified.
For designers, though, it is a challenge to make user interfaces compatible with voice recognition as possible. Be it for unlocking, for searching, or accessing other functionalities of the device.
The time for traditional, template-based layouts is long gone.
2020 continues to see the rise of asymmetrical layout that provides more dynamics, character, and personality to our designs.
Although, the greatest challenge of creating a simulating asymmetric design is to avoid confusion in your layout altogether.
It requires years of active practice and knowledge at the designer’s end.
Neumorphism – Old Ways New Tricks
Neumorphism is a new take on the good old skeuomorphic designs.
It makes use of AR/VR technology for that advanced 3-D looks to make on-screen items appear like real-life objects.
If you go through the website of Dribbble, you see how some option plates and images fall just under this category.
They represent very detailed and precise designs with perfect shadows, added gradients, and light.
It is no wonder if this trend catches on to become the No.1 UI UX Trends 2020.
In this blog, we talked about some of the most popular and ongoing UI & UX Trends in 2020.
Other than the trends discussed above, storytelling and bottom navigation can work wonders for your web/app design too.
The aim is to make a user’s life better, and that’s all these trends do.
When you focus on better user experiences, you automatically aim at a big pot of ROI’s.
So make sure you follow these trends and include them in your app designs as soon as possible. After all, why delay your success?