What is Internet Cookies?

Internet Cookies are small files that contain much information about the preferences of web users.

This information obtained by the site and be sent to the browser, where the memory of previous events created. Thus, when a user visits the same web page a second time, the system reads these files or cookies and uses them to display content according to the visitor’s interest.

In this sense, cookies can store almost any type of information, such as the date and time at which a user entered a website, the items he added to a shopping cart, the links he clicked on. In this way, the amount of data stored by cookies is almost unlimited, and the type of information they store depends on the configuration of the website.

On the other hand, cookies on the Internet can only read by the website that generated them; that is, a different page cannot read them, so they are only useful for the site where the data originated.

If you are a frequent Internet user, surely you remember seeing more than once when entering a website, a message informing you that cookies stored in the browser. You probably ignored this warning because you simply didn’t understand what it was, But that is about to change.

If you stay and read this publication until the end, your way of seeing what cookies are on the Internet changed utterly.

Purposes of Internet Cookies

Cookies on the Internet are used by web pages to differentiate users and act according to each other’s preferences.

Widespread use of this system is the identification of users; Since when a visitor arrives at a site and enters their data, it is cookies that allow the server to know if that user is registered, to show the content that is of interest.

Some websites use cookies to customize their appearance according to the preferences of each user. An example of this is the Wikipedia page that allows its registered users to choose a web design style to their liking.

Cookies on the Internet also used to track users—this done in two ways, within the site or between sites.

We have already explained the first way throughout this publication, and it consists of storing visitor usage statistics to show content that he likes.

For its part, the second form, which is between sites, has to do with the use of cookies to present, within different web pages, advertising based on the tastes of the users who visit them; This is possible through third-party cookies for marketing purposes, which we can explain below.

Third-party cookies for marketing purposes

Since the cookies created on the Internet, they have become handy tools with increasingly complex uses; Therefore, they are considered essential elements.

The advance of cookies has changed the type of information they store. At first, they only saved some user data, such as language; but very soon, programming experts discovered that the more information they could keep about visitors, the better they could take advantage of this for marketing purposes.

Through third-party cookies, it is now possible for a website to have a presence on other pages and, from there, show the user the content of interest, which is usually advertising.

For example, when you enter a news page and find ads, you always realize that these ads are according to your personal preferences or preferences. It happens because a page that previously-stored cookies on you, now shows you the content, even within other web pages, which you get through programming codes that give space to the advertisements on the websites.

A site that stores cookies about you continues to store more information about your behavior on the Internet, even when you are off that page.

Advertising companies use cookies to be able to study users and know their preferences, intending to show them ads that are attractive to them.

How to delete Web cookies from the browser?

Now that you know how cookies work, you probably thought that they could represent a danger. For this concern, it also depends on the responsibility of websites Admins. It is the way who determine the type of information and its usability.

It is crucial to keep in mind that cookies on the Internet are tools designed for good things, but if someone proposes it, you can use them with evil intentions.

A harmless cookie and without intent to violate the privacy of users must comply with the following characteristics: store only text, do not save executable files or images and have an expiration date.

So Many people decide to delete their cookies in the browser. But some don’t know how to do it. Therefore, we explain that simple process.

For Google Chrome

  • Enter the browser, select the “More” option in the address bar, and then “Settings.”
  • Click on “Privacy” and press “Clear browsing data.”
  • Set a time interval and mark these options: “Licenses,” “Cookies,” and “Site data.”
  • The rest of the options, make sure they are unchecked.
  • Press “Delete.”

For Mozilla Firefox

  • Enter the browser, press “Menu,” and then “Options.”
  • Click on “Privacy and Security.”
  • Select “Clear cookies” and “Site data.”
  • Press “Clean.”

Google wants to vanish Internet Cookies

Google recently announced its decision to make the cookie tool obsolete to eliminate its operation within the browser over two years. The determination of the company is due to several demands it has received by its users, regarding the security Issues.

The giant search engine showed its intentions to make the web ecosystem a more private space, where users can feel that their demands had met.

So we just have to wait for us to know what Google’s actions to be. Since, with online advertising being its most significant source of income, it would not be surprising if this multinational found a way to support the ads. We hope to have clarified all your doubts about cookies on the Internet, and we want to motivate you to continue learning about this and many more topics; That’s why we invite you to sign up for our newsletter. It’s free!

Also Read: What Is The Internet Of Things (IoT)?
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